Digital Planning

Plan for success

 

Let's create your website plan

Digital Planning Research

Your digital plan looks at your business’s internal and external online environment. It’s about connecting your audience to your brand. We look at the why, who, where, and when so that we really get to know you, your business, and your audience.

What do we cover in digital planning?

  • Internal and external environmental Scan
  • Benchmarking
  • Target Audience
  • Analytics
  • Site Audit (If you have one)
  • Objectives
  • Digital Strategy
  • Customer-Centric focus

Digital Planning Sitemap Structure

Your digital plan starts with an idea. A hierarchy of page structure for your companies website is laid out in levels of importance.  This is the skeleton structure such as your home page, pillar pages, blog pages, about us and contact us page. Creating a clear roadmap, giving direction to the website structure build.

 

Digital Planning Wireframe Design

This is where all the magic happens. We design the customer journey so that they connect with your brand on a sensory level. Full-color mock-ups of your complete website are designed using the latest technology, so you have a clear idea of the final look and feel.

 

Digital Planning Development

Time to shine! Design concepts and strategies are brought to life with clean, functional, and responsive development. Your website is built on proven technology that is robust, smart, and secure. Our integrated approach ensures your website grows with your business, captivating the essence of your brand power. Serving your clients with a seamless navigation interface that is user-friendly and fast.

 

Digital Marketing

An optional add-on to your custom build.
In our plan, we look at two areas that drive traffic to your website:
1. Short term wins
2. Long term gains

Short term wins are driven by interconnecting your traffic generators that are relevant to your brand positioning such as:
• Social Platforms
• Google Platforms

The social media platforms work on a model of acquiring relevant traffic
through a process of Payed, Earned, and Owned.

Other ways of attracting business will be through:
• Google AdWords Campaigns
• Google banner Ads
• Influencers to name a few

Long term gains:
Long term gains are generated by SEO (site engine optimization)
Updating your website to fit the needs of your clients and stay up to date with current trends new, stories, products, and services updates, continuous tweaking of your website structure and elements.

 

Fail to plan, you plan to Fail

Digital Planning Research

Your digital plan looks at your business’s internal and external online environment. It’s about connecting your audience to your brand. We look at the why, who, where, and when so that we really get to know you, your business, and your audience.

What do we cover in digital planning?

  • Internal and external environmental Scan
  • Benchmarking
  • Target Audience
  • Analytics
  • Site Audit (If you have one)
  • Objectives
  • Digital Strategy
  • Customer-Centric focus

Digital Planning Sitemap Structure

Your digital plan starts with an idea. A hierarchy of page structure for your companies website is laid out in levels of importance.  This is the skeleton structure such as your home page, pillar pages, blog pages, about us and contact us page. Creating a clear roadmap, giving direction to the website structure build.

 

Wireframe Design

This is where all the magic happens. We design the customer journey so that they connect with your brand on a sensory level. Full-color mock-ups of your complete website are designed using the latest technology, so you have a clear idea of the final look and feel.

 

Development

Time to shine! Design concepts and strategies are brought to life with clean, functional, and responsive development. Your website is built on proven technology that is robust, smart, and secure. Our integrated approach ensures your website grows with your business, captivating the essence of your brand power. Serving your clients with a persistent navigation interface that is user-friendly and fast.

 

Digital Marketing

An optional add-on to your custom build.
In our plan, we look at two areas that drive traffic to your website:
1. Short term wins
2. Long term gains

Short term wins are driven by interconnecting your traffic generators that are relevant to your brand positioning such as:
• Social Platforms
• Google Platforms

The social media platforms work on a model of acquiring relevant traffic
through a process of Payed, Earned, and Owned.

Other ways of attracting business will be through:
• Google AdWords Campaigns
• Google banner Ads
• Influencers to name a few

Long term gains:
Long term gains are generated by SEO (site engine optimization)
Updating your website to fit the needs of your clients and stay up to date with current trends new, stories, products, and services updates, continuous tweaking of your website structure and elements.

 

See Expression Of Interest

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%

of people leave your site if the page has not loaded in less than 2 seconds.

%

of small businesses have no call to action.

%

of users use mobile phone.

%

of users bounce (leave) from a bad UX - user experience.

%

Companies that fail at digital transformation

%

of people leave your site if the page has not loaded in less than 2 seconds.

%

of small businesses have no call to action.

%

of users use mobile phone.

%

of users bounce (leave) from a bad UX - user experience.

%

Companies that fail at digital transformation

Designed and planned using reliable technology and tools.